BLOGGING STRATEGY GOALS SEO PROCESS
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SEO
WORDPRESS SEO
https://yoast.com/articles/wordpress-seo/#utm_source=wpseo_dashboard&utm_medium=wpseo_tour&utm_campaign=tour A 301 redirect is permanent URL redirection, whereas a 302 redirect(commonly used by administrators or people who don’t know anything about search engine optimization) is a temporary redirect. While a 301 redirect lets viewers and all the search engine bots know that the content should now be directed to the new site and it
FIND ME AN AUDIENCE: HOW TO TARGET SOCIALLY
How often do you watch TV? Your answer is probably less and less. Social TV is always on. Dropcam, WeChat, Tencent, Waze, and Yelp are some of the new emerging platforms. Instagram has allowed marketers to funnel 117 million mobile users by gender, age, demographics, geographic location, and interests. How often do you have your phone?
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SEARCH ENGINE OPTIMIZATION HISTORY
History of SEO The original purpose of the Internet was to share academic resources between universities. Search engine usage has evolved over the years but the primary principles of conducting a search remain largely unchanged. Most search processes include: Experience the need for an answer, solution or piece of information. Formulate that need in a string
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SEO TRICKS INCREASE SEARCH ENGINE OPTIMIZATION
SEO TRICKS INCREASE SEARCH ENGINE OPTIMIZATION SEO TRICKS Trick #1: 404 error pages can lead to more indexed pages A 404 error page tells you and search engines that a “page is not found.” This happens because you may have changed your URLs over time or removed a few pages when you overhauled your design.
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SEO REPORT EXAMPLES
Creating Google Analytic Reports SEO REPORT EXAMPLES: Connecting your Google Webmaster Tools account to your Google Analytics account, you can track your rankings, the number of impressions your listings are getting and even your click-through rates. Log into your Google Analytics account and click on your website URL to view your report. Once you are
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GOOGLE+ SOCIAL MEDIA NETWORK GUIDE
GOOGLE+ STATISTICS Google+ 300 million active users GOOGLE+ BASICS Google+ Social Media Marketing Network Guide: Your business name ranks higher in Google search when you have a G+ business page. Google+ allows you to target your network in Circles, get increased SEO across the web, and has no maximum post limitation. Google+ pages can use
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SOCIAL MEDIA MARKETING TOOLS
Social Media tools CONTENT CREATION/INTEGRATION TOOLS CROWD FACTORY’S SOCIAL CAMPAIGN Social media marketing tools: Think social networking is confined to Facebook and Twitter? Think again. Crowd Factory, part of the Marketo family, lets you embed social elements into any marketing experience including videos, emails, ads and more. SPROUT Not to be confused with Sprout Social,
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THE BIASES OF SEO
Imagine yourself as a young woman, searching for a mate. Rand Fishkin, short man SEOmoz extraordinaire, had a quirky keynote presentation at #Inbound12 about how women shouldn’t be excluding keywords but looking for those men who were just as close with a bigger heart. Do you never know? You may just meet Mr. Right. In