CONTENT IN SALES ENABLEMENT
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Marketing
EMAIL MARKETING STRATEGY BEST PRACTICES | YOU SHOULD KNOW
EMAIL MARKETING STRATEGY Billboards, cold calling, ads. technology is making these less effective and more expensive. The Core principles of email marketing strategy: Rise of mobile devices Significance of segmentation Power of personalization Importance of data-driven analysis and optimization. An email has to be mobile optimized to be effective. Sustained success with email: stakeholder buy-in
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MOBILE GOOGLE ADWORDS MARKETING
Mobile google adwords marketing: A recent study found that 56% of impressions aren’t even seen. YouTube’s huge reaches more 18-34-year-olds than any U.S .cable network. Youtube has a great mobile reach, ads formats that drive engagement and value, campaign performance and tracking optimization, integration with Google Play for tracking and targeting, and inventory transparency. Across
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NAVIGATE GOOGLE MERCHANT CENTER
NEXT: PRODUCT DATA SPECIFICATION Use Google Merchant Center as a resource to manage feeds, view data, and explore programs for your products. Go to the Home page from the navigation panel to quickly view Merchant Center announcements as well as your Dashboard information. The dashboard contains product data overviews, feed information, and Shopping ad clicks.
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DELIVERING TRAINING WITH PASSION AND ENGAGEMENT
Delivering training with passion and engagement: Extraordinary trainers quickly engage their adult learners, build connections, and earn trust. Their passion is contagious. How can you make sure you are delivering your training with the same passion and engagement? Teachers who are learning look for information that can easily and quickly translate into their grade level
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DEVELOP A TRAINING PLAN WITH A TECHNOLOGY FRAMEWORK
Which technology framework works best with your audience and the established vision of leadership? Understand and meet the allotted timing of the training. Set milestones for successful learning as well as reflection on the training. Determine how the audience will be supported during and after the training. Select a Technology Framework As a trainer, you’ve
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GOOGLE DISPLAY ADVERTISING EXAM STUDY GUIDE
Google display advertising exam study guide: When you advertise on the Google Display Network, your ads can appear across a large collection of websites, mobile apps, and video content. This includes Google AdSense publisher sites, including AdSense for Domains and AdSense for Errors, DoubleClick Ad Exchange publisher sites, and Google sites (Google Finance, Blogger, and
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GOOGLE CLOUD ON AIR: THE JOURNEY FROM BIG DATA TO AI
Google Cloud On Air 94,000 people Big Data to AI What is AI? The 1950’S. Large computing services and large sets of data. Ai learns from data and can predict things. 1994. Why should I be using AI: Personalized customer interactions, efficiency and agility, spotting patterns, and adding structure to data. Machine learning for gas.
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