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Winning Facebook Ads

DELIVERING FACEBOOK ADS THAT WIN

Delivering facebook ads that win: 1.9 billion people a month access facebook. Every day, more than a billion people access Facebook via a mobile device.  By advertising on Facebook, you can spread your business to the right people, bring people to your store or website, and sell more. Direct ads based on location, age and […]

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THE FUTURE OF BUSINESS SURVEY FACEBOOK

Facebook Survey The Future of Business Survey is a collaboration between Facebook, the Organisation for Economic Co-operation and Development (OECD) and The World Bank. Updated monthly, it provides timely insight into the world’s economic environment with the use of Facebook Survey. The survey focuses on small and medium enterprises, and factors that can help them

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RUNNING POLITICAL ADS ON FACEBOOK

Running Political Ads on Facebook When running political ads via Facebook there are several factors to hone in on. These factors include: Key terms and information you should know before getting started How Facebook ads work How to create an ad directly from your Page Learn about advanced options for creating an ad The powerful

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GETTING STARTED WITH FACEBOOK AND PARTNER MEASUREMENT SOLUTIONS SALES OUTCOMES

Getting started with Facebook and partner measurement: Sales Outcomes Facebook Solutions Facebook Ads Reporting: “How many conversions did my Facebook ads generate?” and “How much revenue can be attributed to my Facebook ads?” Facebook Conversion Lift: “Are my Facebook ads driving incremental buyers and conversions?” Partner Solutions Partner Lift: How do my Facebook ads impact offline or

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CREATING GREAT FACEBOOK EXECUTIVE REPORTS

Creating great facebook executive reports: Facebook Executive Reports Performance: Can be customized further to include metrics like results, reach, frequency, and impressions Engagement: Can be customized further to include metrics like Page likes, Page engagement, and post engagement Videos: Can be customized further to include metrics like video views and average % of video viewed

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FACEBOOK CUSTOMER CONVERSIONS EXAMPLES

TYPES OF FACEBOOK CUSTOMER CONVERSIONS

Types of Facebook customer conversions: Implement Events and Conversions with your Facebook Pixel tab and click the Create Conversion button in order to select one of the following tracking methods: URL-based – URL-based custom conversions allow you to define a subset of standard events as conversions based off keywords in the URL. Event-based – Event-based

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PAINT YOUR FACEBOOK CANVAS

Paint your facebook canvas: Have you ever noticed our painters from history told a story along with their canvas? They used their artwork to create wonderful works that would give the audience something to speak about even after viewing the piece.  That’s what the Facebook Canvas Unit should be for you as a Facebook artist.

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facebook brand awareness campaign success

CREATING SUCCESSFUL FACEBOOK BRAND AWARENESS CAMPAIGNS

Creating successful facebook brand awareness campaigns: In today’s Facebook-driven social media management you need ways to build your brand. Facebook brand awareness campaign success has common factors that most brand campaigns need that include reach, attention, message quality, and other factors. The Brand Awareness objective in your Facebook brand awareness campaign success includes two optimizations:

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Facebook Conversion Optimization Best Practices

FACEBOOK BEST PRACTICES FOR CONVERSION OPTIMIZATION

Facebook best practices for conversion optimization: Facebook’s auction is designed to give you the least expensive delivery possible, regardless of your bid. On Facebook, the bid is assumed to be the value (for example, the revenue) captured from each click, impression, or action. Conversion Tracking + Conversion Lift Measurement = Ad Performance Prices are calculated

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