Google Analytics 4 setup and management services

In today’s digital landscape, data is everything. If you’re not leveraging Google Analytics 4 (GA4) to track user behavior, measure marketing performance, and optimize conversions, you’re leaving growth opportunities on the table.

At GSMM, we specialize in Google Analytics 4 (GA4) setup, management, and optimization to provide actionable insights that fuel your business success.

Experience
yrs
Clients Served
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Ad Spend Managed
M
Industries
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What Services Can We Offer You For Better Utilizing GA4?

ONE-STOP-SOLUTION for setting up, managing and optimizing your Google Analytics 4 account to help you drive growth through actionable data insights.

To run paid Google ads, you must have a properly set up Google Ads account. In case, you don’t have a Google Ads account created or properly set up yet, then we first start with creating and configuring a Google Ads account for your business, setting up billing and payment methods, and providing access to users.

Transition from Universal Analytics to GA4 with zero data loss. We ensure proper configuration, data continuity, and tracking accuracy.

Google Analytics 4 is a powerful tool—but without a well-defined strategy, you may be collecting data without actionable insights. Our GA4 Strategy Services ensure that your analytics align with your business objectives, marketing channels, and key performance indicators (KPIs), empowering you to make smarter, data-driven decisions.

Gain deeper insights by tracking the customer journey, micro-conversions, and custom events tailored to your business needs.

Get real-time insights with custom reports and dashboards that highlight the metrics that matter most to your business.

Understand how users interact with your website, optimize funnel performance, and maximize conversions.

Build custom reports in GA4 or Looker Studio to track KPIs that align with your business goals.

Using custom reports you can measure your efforts such as:

  • Which devices and browsers your audience is using?
  • How many conversions you’re getting and from where?
  • Location of your visitors, traffic sources and social media impact
  • Time spend on your website
  • Which content is most popular?
  • How many visits per session?

By looking at Google Analytics you can easily collect this information to make important decisions for upcoming marketing or advertising campaigns.

Once we have enough research and strategies for your paid campaigns we start creating your campaigns in Google Ads Manager. Here are some highlights of setting up and launching Google ads campaigns: 

  • Creating campaigns, ad sets, and ads based on the research and analysis. 
  • Implementing keyword and audience targeting based on developed strategies. 
  • Setting up bidding strategies (manual CPC, automated bidding, etc.) based on what can work best for your business. 
  • Assigning budgets to the campaigns 
  • Complying with Google Ad policies. 
  • Reviewing internally, getting approval from clients, and launching campaigns.

From fixing tracking issues to refining data collection strategies, we provide continuous support to keep your analytics running smoothly.

Ensure seamless data flow between GA4, Google Ads, and other marketing tools for enhanced campaign performance and audience targeting.

Take your analytics to the next level with Google Analytics 360, the enterprise-grade version of GA4. Designed for large businesses and high-traffic websites, GA360 offers enhanced data collection, integration capabilities, and premium support.

With this, we will help you to set up and track advanced analytics metrics such as roll-up reporting, custom funnels, unsampled reports, and custom tables. These insights will help you to achieve your business goals more effectively

Ensure every marketing effort is properly tracked with Google Campaign URL Builder. We help you set up structured UTM parameters to measure the impact of your campaigns across different channels.

We will set up Google Analytics URL Builder for your business to add parameters to URLs that you use in Custom Campaigns. When users click on a custom URL link the unique parameters are sent to your Google Analytics 4 account. In this way, you can identify the URLs that are most effective in attracting users to your content.

If your business operates multiple websites or subdomains, accurate user tracking is crucial. Our Cross-Domain Tracking solutions ensure that GA4 recognizes visitors as the same users across different domains, preventing fragmented data.

Not sure how to make the most of GA4? Our Google Analytics Consultation service helps businesses harness their data for smarter decision-making. Whether you’re troubleshooting tracking issues, setting up custom reports, or need GA4 training, we provide expert guidance tailored to your needs.

How Much Will It Cost You for Google Analytics 4?

At GSMM, we believe that every client has their specific needs for Google analytics 4 services and there is no single pricing that can fit the needs of every client. For example, some clients might also be looking for training sessions but others may just want standard setup and management GA4 services, so we accordingly charge for our services.

For this, we offer you a free consultation call where we will understand your requirements and discuss what services you need from our list, then we propose potential solutions for your needs. If you’re interested, we will send you a customized proposal with pricing details for your business.

We are also Official Partners and Featured in Some of the Top Brands in the World!

Glimpse of our work

Testimonials

"They’re clear in their reports, which show us the value of their services."
Cooper Jackman
Territory Manager, Waste Connections Of Colorado
"Their passion for delivering results is great—they’re always focused on what matters most which is the client."
Peter Montoya
President, Peter Montoya Inc

FAQ's Related to Google Ads Services

General Ques

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GA4 is the latest version of Google Analytics, offering advanced tracking, AI-driven insights, and event-based data collection for websites and apps.

GA4 provides improved user tracking, privacy controls, and deeper insights compared to Universal Analytics, which was discontinued in July 2023.

We help set up, configure, and optimize GA4 to track key metrics, improve data accuracy, and enhance marketing performance.

While direct data migration isn’t possible, we help with historical data backup and setting up GA4 for future insights.

Google Analytics helps businesses track website traffic, user behavior, and marketing performance, enabling data-driven decisions. With GA4, you gain insights into customer interactions, improving engagement, conversions, and overall growth.

Our team performs a full GA4 audit to ensure accurate tracking, event configurations, and proper integration with your marketing tools.

Yes, GA4 uses an event-based model instead of session-based tracking, offering more flexible and detailed conversion tracking.

GA4 setup typically takes a few hours to a few days, depending on your website’s complexity and customization needs.

Yes, we provide continuous support, training, and consultations to help businesses fully leverage GA4’s capabilities.

Services and Strategy

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We provide GA4 setup, migration from Universal Analytics, audits, custom event tracking, reporting, and ongoing support to ensure accurate data collection and insights.

Yes! We handle the full migration process, including setting up GA4 properties, configuring events, and preserving historical data for future analysis.

Yes! We configure enhanced eCommerce tracking to measure product performance, revenue, customer journeys, and conversions.

Our audit includes a thorough review of your GA4 setup, tracking accuracy, missing data, event tracking, and recommendations for optimization.

Yes, we provide monthly support plans for data monitoring, troubleshooting, reporting enhancements, and strategy optimization.

Definitely! We help connect GA4 with Google Ads, Google Tag Manager, BigQuery, and other marketing tools for seamless data tracking and analysis.

GA4 provides AI-driven insights, user behavior analysis, and predictive metrics to optimize your ad spend, content strategy, and customer engagement.

Important GA4 metrics include engaged sessions, conversion events, user retention, revenue attribution, and predictive audience insights for better decision-making.

GA4 includes privacy-focused tracking, cookie-less measurement, and compliance with GDPR & CCPA to ensure secure data collection.

Yes! GA4’s event-based model provides a full-funnel view of the customer journey across devices and touchpoints.

Yes! We develop custom data strategies based on your business goals, ensuring you get actionable insights from GA4.

Pricing and Contracts

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Our pricing depends on the scope of work, including setup, migration, audits, reporting, and ongoing support. Book a free consultation call for a custom quote tailored to your business needs

Yes! We offer one-time setup packages, monthly analytics support plans, and custom solutions based on your business goals.

Yes! We provide a free initial consultation to assess your GA4 needs and recommend the best solutions for your business

Yes! We offer discounted rates for businesses that sign up for quarterly or annual support plans.

Basic GA4 setup has a one-time fee, but ongoing support, advanced reporting, and custom integrations may have additional costs.

No, we offer flexible service options, including one-time projects, monthly retainers, and long-term contracts based on your needs.

Our contracts typically include service scope, deliverables, timelines, pricing, and support terms to ensure transparency and value.

We offer add-on services and upgrades, and we can adjust your contract to include extra features as your business needs evolve.

Simply contact us, and we’ll discuss your needs, provide a quote, and create a customized plan to help you get the most out of GA4.

Results and Reporting

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You can start collecting data immediately after setup, but meaningful insights typically emerge within a few weeks as trends develop.

GA4 offers user behavior analysis, traffic sources, conversion tracking, audience demographics, and predictive analytics to improve decision-making.

Yes! GA4 provides real-time insights, funnel analysis, and attribution modeling to optimize campaigns and maximize ROI.

GA4 uses an event-based model, allowing for more flexible and accurate conversion tracking compared to session-based tracking in Universal Analytics.


GA4 uses AI-driven modeling and first-party data tracking, making it highly accurate while ensuring compliance with privacy regulations.

We offer custom dashboards, automated reports, user journey analysis, eCommerce tracking, and marketing attribution reports tailored to your goals.

We provide monthly reports or may be weekly, depending on your marketing goals and business needs.

Absolutely! We specialize in custom report creation, focusing on key performance indicators (KPIs) that matter most to your business.

Yes! We create custom Looker Studio dashboards that provide real-time insights tailored to your business goals.

Yes! We provide hands-on training to help you understand GA4 dashboards, interpret data, and make data-driven decisions.

Compliance and Support

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Yes! GA4 includes privacy-focused tracking, supports IP anonymization, and complies with GDPR, CCPA, and other data protection regulations.

GA4 uses cookie-less tracking, consent mode, and AI-driven modeling to protect user privacy while still providing valuable insights.

Yes, GA4 uses machine learning and first-party data strategies to fill gaps when cookies are restricted.

No, GA4 does not collect or store PII such as names, email addresses, or phone numbers, ensuring compliance with data privacy laws.

Yes! We provide monthly support plans to help with troubleshooting, data accuracy, reporting, and strategy adjustments.

Absolutely! We provide personalized consultation sessions to help your team navigate GA4 and use it effectively.

Yes, we offer priority support services for urgent tracking or reporting issues.

Additional Services

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Yes! We provide Google Tag Manager setup, configuration, and troubleshooting to help you manage GA4 tracking efficiently.

Yes! We help implement A/B testing strategies and analyze user behavior to improve conversion rates.

Absolutely! We set up custom event tracking and enhanced eCommerce analytics to monitor user interactions and sales performance.

Yes! We offer GA4 audits to check for missing tracking, incorrect configurations, and data accuracy.

Get Started with GA4 Today!

Let’s transform your data into a competitive advantage. Schedule a free GA4 consultation to help us setup, manage your GA4 for actionable insights. 

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