Ever wonder when is the best time to post on YouTube to gather the most traffic and hope for one of your videos to become viral? We at Global Social Media Marketing are here to give you all that juicy information!
The days that show the highest level of YouTube engagement are usually between Fridays and Saturdays, as well as Wednesdays. These days allow viewers the most optimal day slots for viewership. After drilling down in the YouTube Geography Report in YouTube Analytics by the state for your channel, find the time zone of the most popular location and plan to publish around 6:00 am relative to their local time. That way you can ensure that your video is live when the largest chunk of your audience is awake. For your YouTube channel, nine of the topmost viewed geographic states include the East Coast so following EST time would be good.
We can also publish YouTube videos a few hours before peak traffic hours if we want views fast and increase the chance of virality. Once we can get your Google Analytics account integrated with YouTube and come back to Google Analytics a couple of weeks later, Click the “Home” menu item, scroll down and find “When do your users visit?”. This will give you an hourly analysis of when people are visiting your channel. Keep track of the peak days and hours and use this data to determine the perfect window to publish your content. If you’d like even more assistance, the pro version of vidIQ will also give you that information.
Would you like to know more about peak posting times and how to hone in on that “sweet spot”? Reach out to us at Global Social Media Marketing by either commenting below or scheduling a FREE consultation with our CEO Benjamin Kepner. You can do that here!