YouTube

YouTube for kids algorithm

YouTube For Kids: How to Adjust to the New YouTube Algorithm

A new YouTube algorithm recently designated certain videos as “YouTube for Kids.” This more or less means, if your video is appropriate for kids or considered child-directed content, you must label it as such! As of November 2019, content creators on YouTube were asked to specify if their videos were made for kids. This sent […]

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How To Measure YouTube Success

HOW YOU MEASURE SUCCESS ON YOUTUBE

How do you measure success on YouTube? People sometimes think they only need their YouTube page viewership to go up for how to measure success on YouTube. Wrong! It’s extremely beneficial to the success of your page if you take Estimated Monetized Playback (EMP, found in YouTube Analytics) into consideration. When you combine the successful

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YOUTUBE CHANNEL GROWTH

YouTube Channel GrowthSome common questions regarding YouTube Channel Growth are: What content should we promote/produce? Which content is getting watched the most? Which content best keeps viewers’ attention? How do we maximize viewership? How do we get our content discovered? How do we build loyalty? How do we reach an international audience? How do we best enrich our content with interactivity? So…

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CONTENT MARKETING PROMOTION BEST PRACTICES

YOUTUBE CONTENT FORMAT GUIDE – IMPROVE YOUR CHANNEL!

No matter where you’re from or how old you are, you can probably name a classic YouTube content format: “How to videos”, “haul videos”, “fail videos”, “unboxings”, “reaction videos”, “challenges”, and “bad lip readings” are only some.  Formats frequently introduce interactivity into video-watching. Three of the top channels on YouTube (The Fine Brothers’ React Series,

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YOUTUBE LIVESTREAM YOUR PRESENTATION

YOUTUBE LIVESTREAM YOUR PRESENTATION

A great example of how to YouTube Livestream your presentation is to check out Global Social Media Marketing’s (GSMM) streaming presentation of “Using YouTube in the Classroom”. This was a presentation we gave at the University of Arizona for their EdTechTeam in 2018. Check it out for some great insight!  Viewers like anticipating what may

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YOUTUBE CONTENT OWNERSHIP

YOUTUBE CONTENT OWNERSHIP Improving your YouTube content ownership knowledge is crucial, and it all boils down to copyright. Copyright is just one form of intellectual property law that protects original works of authorship for a set period of time. If you’re the copyright owner, this protection grants you exclusive rights to control how your work

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GROW YOUR YOUTUBE COMMUNITY

Tips to Successfully Build/Grow Your YouTube Community: YouTube leads in the online video space with one billion unique global users spending 6 billion hours watching YouTube each month, on hundreds of millions of devices. The most important thing to take away from YouTube creators is to actively listen to your audience and to include viewers

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CREATING AND UPLOADING YOUTUBE THUMBNAILS

Creating and uploading YouTube thumbnails are two of the most important keys to getting people to click on your video and watch it! Plan your thumbnail out ahead of time and take a good picture to use for your thumbnail. Add simple and easy to read text with Photoshop (or this free web-based program called

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YouTube Marketing Toolkit – Tutorial Guide

We at Global Social Media Marketing take pride in using the best programs and tutorials available to create the best YouTube videos! If creating your own content interests you, we’ve put together a great tutorial below with some beginner video editing software tips from the GSMM team! Best free software for all systems: – Shotcut–

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