Benjamin Kepner

SOCIAL MEDIA MEASUREMENT ANALYTICS

1 Comment / Social Media Marketing / By / / , , , , ,

SOCIAL MEDIA MEASUREMENT ANALYTICS http://searchenginewatch.com/article/2249515/Social-Media-ROI-14-Formulas-to-Measure-Social-Media-Benefits#smroi-tactic-planning Reuters Social Media Editor, Anthony De Rosa Klout measures influence based on your ability to drive action on social networks and have begun to incorporate real-world influence.  The Klout Score is a number from 1-100 that represents the aggregation of multiple pieces of data about your social network activity. We […]

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PHOTOGRAPHY

1 Comment / Marketing Strategies / By / / , , ,

Stock photography: http://us.fotolia.com/ Creating a visual resume. http://rightcareersteps.blogspot.com/2013/08/10-new-ways-to-build-kick-butt-new-age.html Types of Photography 1. Creative photography provides original images for reproduction and is a product of commercial photographers, art studios and creative art departments in printing companies. 2. Graphic arts photography is used in the reproduction of art and copy and is an integral part of the printing

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SALES PROCESS TRAVEL INDUSTRY

2 Comments / Sales, Travel / By / / , , ,

SALES PROCESS TRAVEL INDUSTRY – Sales are the backbone of any business and how businesses quantify ROI in a Company. Sales are evolving to be more of a complete solution for the company and enable us to sell our product more effectively between us and the client.  Sales do not need to improve margins but

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MARKETING STRATEGY SMALL DESIGN FIRM

MARKETING STRATEGY SMALL DESIGN FIRM

Google Ads, Google Ads Training, Marketing Strategies / By / / , , ,

Marketing strategy small design firm: Analyze your firm’s strengths and weaknesses honestly.  Set realistic marketing goals based on your firm’s financial means.  Design your program around your needs and interests.  Record your goals and marketing plan.  Identify your markets through careful research.  Involve as many of your staff in the promotion of the offices as

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MARKETING INNOVATION USING TECHNOLOGY IMPACT

MARKETING INNOVATION: USING TECHNOLOGY TO AN IMPACT

Event Marketing / By / / , , , , , ,

Marketing innovation: using technology to make an impact MARKETING INNOVATION: USING TECHNOLOGY TO AN IMPACT “WE ARE THE ENGLISH FLEET, ” echoed Gabe Aldridge at SouthWired, founding partner of the SuperGroup. With over 25 years of digital and interactive leadership experience, Gabe Aldridge continues to be a technology pioneer. He continues to achieve this level of

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FRANKENMARKETER MARKETING SKILL GOALS FOR 2015

Event Marketing / By / / ,

Frankenmarketer marketing skill goals for 2015: The audience in the United States.  Brand out, consistency, clarity, and scale.  “We’re all publishers now.”  You can outsource content marketing to agencies, but the core skill marketers need to have is content.  By creating content at scale and appropriately distributing it through a content funnel you can grow

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USEFUL GOOGLE SHEET FUNCTIONS

Google For Education Certified Trainer / By / / , , , ,

Google Sheets are core G Suite product of spreadsheets for analyzing, visualizing, and charting data. Google sheets app allows you to analyze data and Google Forms allows you to create a digital questionnaire to collect entries from users. The unique function ignores duplicates in a list and returns a single instance of each item. A

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