How often do you watch TV? Your answer is probably less and less. Social TV is always on. Dropcam, WeChat, Tencent, Waze, and Yelp are some of the new emerging platforms. Instagram has allowed marketers to funnel 117 million mobile users by gender, age, demographics, geographic location, and interests. How often do you have your phone? […]
FIND ME AN AUDIENCE: HOW TO TARGET SOCIALLY Read More »
In the hospitality industry, we have to be watching for shifts in what guests want. Both in the leisure and business travel markets, the younger generation isn’t slowly creeping in. Look into Netflix Algorithm; Data Marketing is also in high interaction with trade shows like POW WOW. The Marketing department gets information in the industry
TRAVEL MARKET RESEARCH & LOCALIZATION Read More »
OTA 20% in All Worlds, where as OTA is 50% in the UK + America. Expedia: Generated more than $500 million in revenue in the first quarter, a 35 % jump year over year. Part of Expedia Inc.’s growth strategy is to scale the business, drive down costs, and to trim margins to attract new
TRAVEL INDUSTRY BIG COMPETITION ONLINE Read More »
Some of the top activities include Jump on Van/Pay Seat, taking a Limo-Bust and Charter, Disney, attractions, hunting, tours, events, packages, supermarket, food, beverage, restaurants, sports events, shows, and endless restaurant/shops. Guests are traveling for a reason and activities provide them the very reason they are vacationing. We get to help guests/clients make wonderful memories.
ACTIVITIES TRAVEL INDUSTRY Read More »
CRUISES When you buy online, you usually pay a higher price. Internet elevates margin because we can see how it’s done. All Inclusive Meals, boards, and destinations No XML for cruise Moving Resort; Markup 10% with a 6% discount Cross border selling is tricky for the US and Canada Direct Bill and Net Commission B2B
CRUISES TRAVEL INDUSTRY Read More »
There are many types of communication networks that people can interact through. In the Wheel, all communication flows through one central person, who is probably the group’s leader. The Y is slightly less centralized; two people are centralized, hierarchical. The Chain offers a more even flow of information among members, although two people are close
COMMUNICATION IS KEY TO RELATIONSHIP BUILDING Read More »
Occupancy%= # of rooms / Rooms/day ADR= turnover / room/night Average Length of Stay = rooms/night / bookings Average Transaction Size = Total Sales / #of consumed bookings Total Sales = Turnover Cancellation Ration= # of canceled bookings / total bookings (%) Stay=Check in – Check Out ADR=GP/STAY Round (G3-F3) O Classic Display Option Average
TRAVEL MATHEMATICAL EQUATIONS Read More »
COLLABORATIVE ECONOMY 2020 FUTURE GIG ECONOMY Over time, there have been different phases of Internet Sharing. Later the Internet era shifted to the social media era of allowing us to connect with anyone in the word. Now we live in the Collaborative Economy to help further our education and health. “Sharing is the New Buying.”
THE COLLABORATIVE ECONOMY Read More »
Peer to peer travel home rentals: Skip hotels entirely and instead rent a private home through sites like Airbnb, HomeAway, and VRBO. These typically charge a cleaning deposit and booking fee, but companies’ websites should display these clearly and incremental fees for use of equipment or amenities are uncommon. “Loyalty programs are the best way
PEER TO PEER TRAVEL HOME RENTALS Read More »
International Economics Bonds: Operating exposure- the extent to which the firm’s operating cash flows would be affected by random changes in exchange rates. Operating exposure cannot be determined from accounting statements as transaction exposure. General Motors exports cars to Spain, but the strong dollar against the Euro hurts sales of GM cars in Spain. In
INTERNATIONAL ECONOMICS BONDS Read More »
