How to teach students to use Google search: Search tools will be different based on the type of results you’re looking at, but may include: Publish date: Limit results according to when they were published on the Web. Verbatim: Search for exact words or phrases. Dictionary: Find definitions, synonyms, images, and more for your search […]
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Lessening your digital addiction: In this age of technology and the emergence of the smartphone, many of us have become addicted to our technologies. They have become so innovative that we overuse them to simplify our lives, but I am suggesting that we follow some simple guidelines to lessen the addictive hold that digital can
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SQL coding language database search: The coding languages which are used to search a Database. A Database simply put, is a large collection of data stored in a large hard drive. There is a certain logic set behind why the Database is organized the way it is and why the data is kept in tables
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Google Adwords bidding strategy: Manually set bids at the ad group level, for individual keywords, or for ad placements, so you know you’re bidding for most important clicks. With automated bidding, you can set a daily budget and then have AdWords automatically adjust your bids to get the most clicks or conversions possible within your
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A post shared by Benjamin Kepner (@benjaminkepner) on Feb 13, 2015 at 4:26pm PST Google’s video offering on mobile Video Masthead — Including optional interactivity; The mobile video Masthead is a home page ad similar to the desktop video Masthead in that the format is based on a YouTube video. It appears on the home
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The growth of travel in Germany: The German National Tourist Board (GNTB) convened its 41st Germany Travel Mart during the final weekend of April for the first time in the state of Thuringia, one of the five eastern states of the former German Democratic Republic. Germany is now preparing to celebrate “Luther in Germany” as
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The glocal approach to international advertising: ”Glocal” describes how advertisers consider language and culture when tailoring global campaigns to populations around the world – or within the United States. American consumers prefer foreign-made goods in a number of major product categories; a significant percentage of future growth in marketing and advertising will be more concentrated
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Monitoring google display network campaigns: To see how many viewable impressions your ad received in a cost-per-thousand viewable impressions campaign, follow the steps below. 1. Campaigns, Ad groups, Ads, or Display Network tab, click the Columns drop-down menu right above the statistics table. 2. To add a pre-defined set of Viewable CPM columns, select Branding.
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How to leverage LinkedIn: STORY OF LINKEDIN: LinkedIn’s early revenue streams were founded by launching job listings and subscriptions, which was enhanced communications and search capability. People need to talk to people they don’t already know in order to get the job done. Advertising has been successful with them because they have the ability to
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